heathernbailey [at] gmail [dot] com

Resume

Experience & Accomplishments

Executive Producer (2023 – Present)
WUCF, Orlando, FL
Serve as a Executive Producer who also shoots, writes and edits for the show Florida Road Trip. Also acts as a brand ambassador in the field utilizing strong interpersonal skills.

  • Manages content creative team assigned to Florida Road Trip.
  • Researches ideas for local content and conducts planning for shows and other shoots
  • Assists with planning and producing strategic promotional plans
  • Reviews and revises promotional production materials.
  • Oversee Florida Road Trip brand

Investigative/Enterprise Producer (2016 – 2023)
TEGNA – 10News – WTSP, Tampa, FL & First Coast News, Jacksonville, FL
Write, shoot and edit material for on-air broadcasting and digital platforms. Serve as a brand ambassador in the field utilizing strong interpersonal skills.

  • 2019 Suncoast Regional Emmy Award Winner – Business/Consumer
  • 2020 Silver Telly Award Winner – General or Feature News
  • Nominee Suncoast Regional Emmy – Education (2019)
  • Nominee Suncoast Regional Emmy – Government & Politics (2019)
  • First Place, Florida Associated Press Broadcaster’s Award in Hard News Feature Category (2018)
  • Finalist, Florida Associated Press Broadcaster’s Award in Hard News Feature and Investigative Series Categories (2019)
  • Finalist, Florida Association of Broadcast Journalists in Traffic and Transportation (2020)

Communications Specialist (2014 – 2016)
St. Johns County Government, St. Augustine, FL
Provide media relations and produce original video content for county television station. Direct and oversee live-broadcasting of county meetings.

  • Became first Communications Specialist with county to develop and produce topical news videos.
  • Recognized for high-level of professionalism by various county officials.

Various Freelance Production Roles (2010 – 2016)
Central Florida News 13 & Convention News Television, Orlando, FL
Served as Field Producer for CFN 13 for 2016 Florida Presidential Primary coverage. Trained CFN 13 reporters, photographers, and anchors on Final Cut Pro. Provided videography and editing for various CNTV production projects.

Special Projects Producer  (2010 – 2013)
Central Florida News 13, Orlando, FL
Produced dynamic special projects and entertainment-oriented programming for News 13, Central Florida On Demand, CFNEWS13.com, and all related programming streams. Drove ideas from concept to completion; handled multiple projects under deadlines; wrote, shot and edited content. Managed team of entertainment reporters and photographers. Served as Web Editor, writing daily content for News Department and entertainment website which included generating interactivity with consumers and all social media aspects of the department.

  • Served as one of two Field Producers for Casey Anthony Trial news coverage; Live Shot Coordinator for CFN 13 and Bay News 9 Election coverage.
  • Acted as interim News Web Producer in conjunction with managing responsibilities as Special Projects Producer.
  • Relied upon by numerous colleagues for expertise on using Final Cut Pro.

Studio Artist, Digital Storytelling (2008 – 2010)
Full Sail University, Winter Park, FL
Instructed students on methods and techniques to create personal digital content using various applications, including social networking tools. Led students in developing podcasts, movies, and informative blogs. Produced, wrote, edited, and shot podcasts for iTunesU.

  • Selected by Department Chair to collaborate with instructors on creating, writing, shooting, and editing videos that would supplement virtual curriculum for new online degree program.

Director / Producer (2006 – 2009)
Editor (2005 – 2006)
Orange TV/Vision TV, Orlando, FL
Served as Director / Producer after receiving promotion from role of Editor.  Developed / managed production of Orange County television programs, producing three monthly shows.

  • Honored as 2008 Suncoast Regional Emmy Award Winner for producing local youth sports series; 2009 Suncoast Emmy Nominee; winner of five national Telly Awards (three for editing and two for producing); recipient of two NATOA awards for producing.
  • Directed live broadcast of Mayor’s swearing-in ceremony. Selected to direct special event coverage such as live elections and Presidential visits. Commended for production performance during special live and taped remotes, including 2001 Pepsi 400 and 2001 Olympic Torch Run.

Director and Linear Editor with Villages News Network (2002 – 2005)
Operations Technician and Intern with WESH 2 News (1999 – 2002)

Education & Affiliations

Master of Arts in Journalism-Media Management
University of Missouri
Thesis Research: Impact of Internet on editorial decisions for local newscasts
Coursework includes: Communications Law, Changing Media Business Model, Using Infographics, Quantitative Research Methods, Communication in Media Organizations, and Media Ethics

Bachelor of Arts in Radio & Television
University of Central Florida

Professional Organizations

Investigative Reporters and Editors, Inc
Radio Television Digital News Association
Suncoast Chapter of The National Academy of Television Arts & Sciences
Kappa Tau Alpha

Technical Skills

  • Non Linear Editing
  • Multi-Camera Producing and Directing
  • Studio and Field Audio
  • Studio and ENG Camera Operator
  • Microsoft Office (Word, Excel, PowerPoint)
  • AP ENPS, Dalet
  • Open Text CMS, RedDot
  • Part 107 License